we are a full house


Established in 1995, The Point Group has evolved into one of the Southwest’s leading independent marketing communications firms. We are an integrated, full-service agency serving industries as diverse as health care, technology, retail, finance, real estate and senior living. With the 2015 acquisition of the specialized public relations and marketing communications firm Forté Senior Lifestyle Experts, we expanded our already significant experience in the Senior Living vertical and now offer an unmatched depth of expertise to clients within this dynamic sector.


Core Values
Like most agencies, we are an inherently creative group of individuals. It’s our core values, however, that truly define us.
These underlying principles reflect and inform our approach and shape our culture.


Be a leader.
Inspire by example. Be proactive. Offer expert advice.


Get stuff done.
Own the intersection of think and do. Hold yourself accountable.


Be collaborative.
Work together to achieve great things.


Move the needle.
Make a difference. Deliver value and real results.


Live and learn.
Work hard. Play hard. And, sharpen your skills every day.