We’ll drink to that: Bar Louie has named Point its 2025 Partner of the Year, recognizing the creative and strategic collaboration that’s helped re-energize the bar and kitchen brand’s identity over the past year.
The honor was presented at Bar Louie’s Annual General Manager Conference—held this year in Cancún, because why not celebrate in style? Over three days of business updates, product innovation sessions, and a little well-earned beach time, the event culminated in an awards dinner where Point took home the top partner honor.
Since kicking off the partnership in May 2024, our team at Point has worked with Bar Louie to evolve the brand’s voice and visual identity across in-bar signage, print pieces, digital campaigns, and more. The goal: craft a brand experience as craveable and neighborhood-friendly as the menu itself—and drive serious results along the way.
”Being named Partner of the Year by Bar Louie is a powerful affirmation. We’re proud to help a dynamic brand like Bar Louie amplify its voice and connect with guests in fresh, authentic ways.
Susan Owen, CEO of Point
The award was presented by Natalie Khosrozadeh, Director of Marketing for Bar Louie, and Brian Wright, CEO of Bar Louie, who both praised the strong creative impact and collaborative spirit of the Point team.
For nearly three decades, Point has delivered standout brand work across industries—but hospitality remains close to our hearts. This recognition from Bar Louie reinforces our belief that the right mix of strategy, story, and creativity can turn any brand moment into a movement.
Read more about the win on AdChat DFW.
