If marketing isn’t fueling your growth, then it’s just not doing its job. We’ve been in your shoes. The Point Group is a marketing communications company built by business owners, marketing leaders, media and press pros, thinkers and doers who bring diverse experiences from the client side, agency side, from small startups to big brands with big plans. We can help you see your business with new eyes and find new ways to find new customers.
Proactive problem solvers. Whether predicting or leading consumer behavior, launching a new product or repositioning your brand, our approach is always rooted in solving your challenges, looking for new opportunities and moving your business forward. This is your Turning Point. Now more than ever, you need a marketing partner who understands how to help you manage through change.
It’s a new day. Business as usual is no longer business as usual. To not only survive but thrive, you need a group of thinkers and doers who can smartly and nimbly execute. It’s why we’re laser focused on leveraging industry insight to shape strategy and create unique, effective work to drive business performance. We’re always looking for new ideas to improve, optimize and keep you connected to your customers.
Increase In Call Volume
ENTERHEALTH ADDICTION RECOVERY
In Membership Revenue
AURORA HEALTH & WELLNESS
Increase In Appointments
SOUTHWEST SCOLIOSIS INSTITUTE
Pre-sales Of New Residences
W DALLAS VICTORY HOTEL & RESIDENCES
Increase In Surgeries
BAYLOR SCOTT & WHITE HEALTH
Increase In Qualified Leads
SOUTHWEST CARE CENTERS
In Sales At Grand Opening
THE GROVES- A CRESCENT COMMUNITY
Facebook Fans In 3 Mos
New Move-in Revenue
SAGEWOOD SENIOR LIVING
Unique Views In 1 Month
CHI ST LUKES HOSPITAL
ROI From PPC Strategy
"I really appreciate how the top management team stays involved in our account. We benefit from their expertise and experience. And, it’s nice to have their strategic insights."
“I am so impressed with the digital leadership TPG brings to my business. From crafting my brand persona in the digital space to strategic development and activation across CRM, social engagement, PPC, web design, SEO and content development, they are trusted and invaluable partners in leading my business into the future.”
“The Point Group’s team does a great job generating awareness of Wings Over Houston Airshow. As a 501(c)3 organization, we have a limited marketing budget, so we appreciate their diligence in seeking out opportunities to leverage our dollars whether identifying media and marketing partners, researching PSA opportunities or negotiating value-added exposure for our media buys.”
Wings over Houston
“Our Grand Opening was critical, and all the planning, exposure, strategy and hard work by The Point Group team really paid off. We could not be more pleased with how you created our brand, managed our account, and got us the maximum exposure within the budget that we had mandated. Without hesitation, we would recommend The Point Group highly to anyone needing marketing.”
"When we hired The Point Group, we had 30 days to break ground and launch the Norterre brand. The Point Group had our microsite up, our event collateral done, and hosted our first event with 215 attendees. I’m continually amazed at how they integrate all disciplines and drive the process to make it easier for me to focus on other areas that need my immediate attention."
Our solid foundation of B2B and B2C marketing principles keep the customer, business objectives and measurable outcomes in focus. Our experience and business acumen drive real-world results.
President & COO
Executive Creative Director
Ann Peebles Rimkus
VP Strategy & Media
Senior VP Healthcare Services
VP Public Relations
VP Digital Services
Turning rough ideas into full-fledged marketing campaigns takes experience and a creative inclination. We sat down with our Executive Creative Director J Frederick to get a little insight into his personal ethos. A recent arrival to The Point Group, J’s background includes stints at DDB/TraceyLocke, large private and public firms, as well as founding and running his own firm RD&F …
The Council of Economic Advisors for The White House have officially recognized that the Millennial Generation will shape the American economy for decades to come. As the largest generation (72.1 million Americans, age 18 to 38), Millennials are one of the most important marketing demographics today. They are also the most technology-driven generation, having grown …
The world of Social Media has completely changed this year, with the adoption of TikTok, the use of Twitter and the dismantling of Google Plus. With over 212 social sites available today, there are only four that make a major difference, whether that’s organic posts or planned advertisements. Online media is more fragmented than ever, …