DALLAS, May 14, 2026 – New standalone production division offers video, podcasting, photography, live streaming, and branded content creation for modern marketing teams.
As brands continue to face pressure to create more content across more platforms — faster than ever — The Point Group is expanding its award-winning production capabilities with the launch of Point Studios, a standalone creative production studio built for speed, flexibility, and high-end execution.
Located at Granite Park in Plano, Point Studios provides professional video production, photography, podcasting, audio production, live streaming, post-production, and creative development services for brands across Dallas-Fort Worth, Texas, and nationwide.
The launch formalizes what has already become a growing demand among brands and internal marketing teams: agile production support without the complexity or overhead of a traditional agency engagement.
”Companies need access to high-level production without having to engage a full agency model, and Point Studios delivers that. It's built for speed, flexibility, and competitive pricing.
J FrederickPresident, Point Studios
Unlike traditional production models that can become bloated or rigid, Point Studios was designed to integrate seamlessly with internal marketing departments, creative teams, and agency partners. Brands can scale production as needed, leverage existing creative assets, and execute everything from social-first content to polished broadcast campaigns efficiently and strategically.
Backed by The Point Group’s 30+ years in marketing, media, public relations, and brand strategy, Point Studios combines cinematic production quality with real-world marketing alignment — helping brands create content that not only looks great, but performs.
“Brands are under pressure to produce more content, more often, with greater efficiency,” said Susan Owen, CEO of The Point Group. “This model gives them a way to do that without sacrificing quality or overbuilding internal teams.”
Full-Service Video and Content Production in Dallas-Fort Worth
Point Studios operates from fully equipped video, photo, and sound studios in Plano, while also supporting on-location and mobile productions throughout Texas, Oklahoma, and nationwide.
Services include:
- Commercial and broadcast video production
- Social media video content and short-form reels
- Podcast recording and production
- Corporate photography and branded imagery
- Live streaming and event coverage
- Studio and location shoots
- Audio recording and voiceover production
- Post-production editing, color, and sound design
- Creative concepting and content development
The Point Studios team brings production experience across industries including healthcare, financial services, hospitality, senior living, retail, real estate, and sports and entertainment.
Collectively, the team has worked with major brands and organizations including Albertsons, American Heart Association, AT&T, Methodist Health System, Sport Clips, and Verizon.
Tour Point Studios in Plano
Point Studios is now accepting new clients for video production, branded content, podcasting, and creative production services.
Brands interested in requesting a quote or touring the Plano studios — including its private speakeasy space — give us a shout and we can get something on the calendar!
Penned by Brooke Bryant. To scoop this story or for any other media and press inquiries – contact her at bbryant@thepointgroup.com or call 214.378.7970 x265.
